How to Sell My Wine Online | Get a FREE Quotation Now

Receive Live Market Prices and a Full Online Quotation for your Fine Wine Collection in just a few minutes.

  • Receive an Online Wine Valuation & Quotation In 3 Simple Steps
  • A FREE Service with NO Obligation to Sell Your Wine
  • Quotations Display the Final Amount You Will Receive
  • Low Commissions, No Hidden Fees & All Costs Covered by JF Tobias
  • 5-Star Rating on Trustpilot for our Processes and Services

Get a Quotation for My Wine

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Finding Wine Valuations

Finding and comparing various sources for fine wine prices can be a confusing and laborious process that requires considerable amounts of patience, knowledge, and time. Furthermore, requesting and comparing quotations from reliable fine wine brokers or wine merchants adds another complex and time-consuming step to the process of selling fine wine.

We recognised that when the time comes for fine wine collectors, wine investors and wine enthusiasts to consider selling their wine, they want quick and easy access to accurate, reliable and transparent wine valuations for their fine wine collection. This is why we created our Online Wine Quotation Tool.

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Wine Quotation Tool

Other brokers and merchants rely on a slow, manual process to value wine, usually taking a number of days to provide an inaccurate wine valuation and an uncompetitive quotation, often with hidden costs or fees. None can provide quick, accurate wine values or quotations online, that display live market prices and the final amount you would receive – including all fees, commissions and costs.

Comparing live fine wine market prices from our own bespoke database, Liv-Ex and Wine-Searcher, our Wine Quotation Tool uses a robust methodology and proprietary algorithms to generate the industry’s most transparent and accurate quotations, achieving the best-in-class solution for our clients to value and sell wine online.

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Sell Wine Online With Us

Once you have reviewed your online quotation you can request a confirmed offer to sell wine online with JF Tobias by simply clicking the button below the offer you’re interested in. A member of the Purchasing Team will be in touch with a confirmed quotation. 

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Free Collection or Transfer

After receiving a confirmed quotation and accepting an offer (Cash or Broking), we will assist you in organising the transfer or collection of the agreed wines into our Bonded Warehouse account at LCB Vinothèque so that we can carry out a Condition Report. We cover the costs and your wine is fully insured during this process.

Releasing: Check with storage provider

Collection or Transfer: 3 – 5 Days

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Registering & Condition Reports

Once your wines have arrived and have been processed into our account at our bonded warehouse, LCB Vinothèque, we will request that a Condition Report is produced by an in-house expert. This high-resolution photograph enables us to confirm the wines are as described and in excellent condition, which will speed up the process of finding a buyer for your wine.

Registering: 2 – 3 Days

Condition Check: 2 – 5 Days

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After confirming the condition we will either pay you the agreed amount (if a Cash Offer) or begin offering your wines out for sale (if a Broking Offer). Once the condition has been confirmed our Broking Offer prices are locked in for the entire exclusivity period and we won’t come back to you before then asking to sell at a lower price.

Cash Offer: Paid within 1 Business Day

Broking Offer: Paid within 28 Days

Frequently Asked Questions

Q. How do I sell wine online?

Using our Online Wine Valuation and Quotation tool allows you to discover the market value of your wine, as well as the wine prices you could be paid if you sell your fine wine through JF Tobias.

To use the tool:

  • Enter the name of the wine you want to value then select and choose the matching name from the dropdown list. You then need to select the vintage, case size, bottle size and quantity of cases, and then click ‘ADD WINE’ to add it to your list. Repeat this process if you have more wines.
  • Once you have added all of your wines to the list, view your quotation by clicking ‘VALUE MY WINE ONLINE NOW‘. We then need you to give us some contact details so that our Purchasing Team can get in touch should you later choose to sell your wine to us after viewing our initial quotation.
  • Your wine valuation and quotation displays the live market value and two offers:
    • Market Value – Live wine prices from our own bespoke database, as well as Liv-Ex and Wine-Searcher.
    • Broking Offer – We find a buyer on your behalf. The process takes a little longer but this generates maximum return when selling your wine online.
    • Cash Offer – We offer to buy your wine outright. The process is quicker but you would achieve slightly lower wine values.

Our online valuations and quotations can be used to give yourself an indication of the value of your wines and what you will receive if you wanted to sell wine online with us. To receive a confirmed quotation, please click the corresponding button below the offer you’re interested in. A member of our Purchasing Team will then verify the wine prices and follow-up within 24 hours.

Q. What is the difference between a cash and a broking offer?

  • Broking Offer: We agree to take your stock into our bonded warehouse and have a condition report produced. Providing the wine is in perfect condition, we will attempt to find a buyer for your wine on your behalf. Once we have found a buyer, you will receive a sales update and then be paid the amount we quoted to you within 28 days after the confirmed sale. This is a slower method to sell wine, however, you will receive a greater financial return.
  • Cash Offer: We will buy the stock directly from you providing the stock is in pristine condition. We check this by requesting a condition report when the stock arrives in our bonded warehouse account. After confirming the stock condition, we will transfer the agreed funds within 24 hours. This is a much quicker method to sell your wine but, but the financial return is not as great as the brokered route.

Q. Which is the best offer for me to sell my wine?

This depends entirely on your circumstances. If you are not in any particular rush to sell your wines, then we always recommend that you broker your wines with us to receive a higher price. We’re happy to advise and help you as much as we can to so that you achieve the best possible service that suits your needs. Get in touch with a member of our Purchasing Team on +44 (0) 20 3384 1155 or email us at

Q. Is it free to find out what wine prices I could expect to receive? And after receiving a wine quotation, am I expected to sell my wine to you?

Using our Wine Valuation and Quotation tool to sell wine online is completely free and you are under no obligation to sell wine to us after receiving a quotation.

Q. Once I receive a quotation for my wine, will there be any further costs or commissions deducted?

Absolutely not, there are no hidden costs when selling fine wine through JF Tobias. We aim to simplify the process of discovering the value of your wine collection. Therefore, all costs and commissions have already been deducted from your wine quotation and the wine values are displayed as the final amount you would receive. Whilst this is subject to our final confirmation and inspection of the wines, you will receive the amount in your confirmed offer provided that your cases of wine are in perfect condition.

Q. If I’ve already paid the Duty and/or VAT does that change the quoted price when I sell my wine? Will I get this tax refunded?

If you have already paid Duty and/or VAT, unfortunately, our wine prices cannot be increased and you are not able to get a refund from HMRC. If the wine is subsequently sold domestically a VAT charge must be raised again. If the wine is then sold to export markets, in some instances a VAT charge must be raised again but in other instances, VAT does not apply. Also, wines removed from a bonded warehouse are slightly less marketable, as their storage conditions and provenance can no longer be guaranteed.

Please get in touch if you’d like more information.

Q. I have a lot of wine. What if I want to sell my wine collection or wine investment portfolio entirely?

If you have a spreadsheet or a document that lists your wines, then you are able to send this to us via the Upload Stocklist form on our Wine Valuation and Quotation Tool page. We aim to respond within 48 hours. Alternatively, you can also email your list to us at If your collection is stored in a bonded warehouse, they should be able to send you a document listing your entire wine collection. Simply request your Stock Report with your storage provider.

We have facilitated many sales of large wine collections and wine investment portfolios. We even offer better commission rates for cash and broking offers for larger collections. We understand that selling your wine collection is easier done in one simple transaction, so this is absolutely a service that we can provide.

Q. How long will my wine quotation be valid for?

Our online quotations are usually accurate, though may be slightly out-of-date on occasion. If you want us to confirm the prices please click the corresponding button below the offer you’re interested in. A member of our Purchasing Team will then verify the wine values and follow-up with a confirmed quotation within 24 hours. The confirmed quotation is accurate for 14 days. After that, the wine prices may have fluctuated and we can no longer guarantee that you will receive the same prices as per your previous quote.

Q. Can I get wine prices for single bottles? And do you buy them?

Absolutely. Please get in touch if you have any single bottles you want to sell. We will do our best to give an indication of its potential value and if we’re able to buy or sell them for you.

Q. Do I need to provide any personal details to sell wine online?

If you would like to view an online wine valuation and quotation, please provide your full name, email address and telephone number. We require these details so that our Purchasing Team can get in contact with you in case you decide to request a confirmed quote. We store your personal data securely and will never share your information, hassle you or send irrelevant emails to you without your permission.

Q. How are your wine valuation prices calculated?

We generate our online wine quotations by live feeds from our own regularly updated database. We also compare this against other reliable wine market pricing sources such as Liv-Ex and Wine-Searcher. It is worth noting that we base our online quotations on the assumption that the wines are held in a bonded warehouse, and the condition and provenance are excellent. These are important factors in determining the value of your wine. If they do not meet these criteria then the value of your wine could change. Whilst we strive to provide the most accurate representation of value, the estimates we provide are provisional and are subject to inspection of the wines you are looking to sell.

Q. If I decide to sell my wines, who takes care of the logistics or transfers them to your account? And will I be charged for this?

Our Logistics Team will assist you with the transfer/collection of your stock. However, if your wines are held in a bonded warehouse under your own account then you will need to request this. After that, we will take care of the rest, including producing a condition report. We will cover the costs of the transfer/collection of your wines, insurance, condition reports or the storage fees.

Q. What is a condition report? Do you cover the cost?

A condition report is a high-resolution photograph, taken professionally at our bonded warehouse – LCB Vinothèque. This allows us to confirm that the wines are as expected, and so we can check the condition of the bottles or cases. It also allows us to send potential buyers the photos, ultimately, speeding up the process that you receive funds if you chose to broker your wines. Once we receive this, we can then confirm the final price offered to you for your wines. We will either pay you (Cash Offer) or begin offering your wines out for sale (Broking Offer). You will not be charged for the condition report.

Q. If I transfer or send my wines to you, are they insured?

Yes, whilst in our care, your wines will be fully insured, as stated in our Terms and Conditions. These will be sent to you once you have confirmed to go ahead and sell your wine with us, however, they can be sent to you beforehand upon request.

Q. If I still have questions, what should I do?

Either refer to our full Selling Wine FAQs page or please feel free to contact a member of our team on +44 (0) 20 3384 1155 or email us at